Digital Signage Federation and DSF Europe start collaborating

Warrenton, VA – The Digital Signage Federation® (DSF), the independent not-for-profit trade organization serving the digital signage industry and DSF Europe, an independent affiliate of the Digital Signage Federation, have started collaborating.

As originally stated, DSF Europe maintains its own budget and annual agenda, participates in worldwide event and initiative planning, and has a seat on the DSF Board of Directors.

The continued expectation is that by providing a higher geographic profile and broader accessibility, the relationship will help attract DSF membership and participation in both North America and Europe where many multi-national companies already do business. At the same time it provides a greater opportunity to provide education, professional development and programming support for those organizations seeking to invest in or become more active in the digital signage sector.

Initially, collaboration efforts will include:
• Extension of DSF benefits to DSF Europe Members, including; discounts, certification, DSE benefits, member only access
• Access to the Business Climate Index model for the North American market
• Monthly Hangout series will feature more panelists from DSF Europe to provide an additional perspective
• More exchange of case studies between the DSF and our European partners

Ken Goldberg, CEO, Real Digital Media, and immediate past Chairman of the Digital Signage Federation said, “Our collaboration with DSF Europe, while in its infancy, is much more than expanding the Federation’s reach. More importantly, it will allow our members worldwide to have exposure and access to more ideas, best practices and industry practitioners that will make us all better at what we do. And that is what the Digital Signage Federation is about.”

Dirk Huelsermann, President DSF Europe said, “DSF Europe was founded from the beginning to drive standardization and foster growth for our industry globally. This organization became the leading independent association for Digital Signage and Digital-out-of-Home in Europe. Now we think is the right time to reach a broader membership base. We believe this affiliation with the Digital Signage Federation (DSF) is vital to achieving our goal and we are very excited about this relationship.”

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About Digital Signage Federation®:
DSF®’s Mission is to support and promote the common business interests of the worldwide digital signage, interactive technologies and the digital out-of-home network industries. The DSF® is a not-for-profit independent voice of the digital signage industry reflecting the diversity of its membership. It promotes professional recognition through certifications, continuing education, conferences, publications, and presentations offered by the DSF® and affiliate groups. It provides regulatory advocacy to leverage the collective strength of members and represent their interests at the higher levels of government and the community. The DSF® provides leadership and networking opportunities focused on building a strong foundation for the advancement of the digital signage industry. For more information, visit www.digitalsignagefederation.org.

For more information about the DSF®, please contact:
Geri Wolff, Director, Marketing & Communications
gwolff@digitalsignagefederation.org

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